Having varied textures like “Spot UV” in printing is a great way to help your printed materials stand-out. Spot UV is when coating or “varnish” is applied to specific areas of a printed piece. This makes the area look “shiny” and draws attention to that part of the design. This printing is only done on paper collateral.
Great ways that you can use Spot UV:
- Business Cards
- Presentation Folders
- Rack Cards
- Post Card Ads/Mailers